New Delhi, 08 February, 2010: In a bid to ramp up its portfolio of mobile phones and cash on the popularity of trendy and stylish touch phones in India, Zen Mobile, one of India's most exciting mobile phone company has launched a palm size touch screen mobile - Z 90. This compact and stylish palm size phone has been designed with the best features and will be available at a price of Rs. 5399/-

The Z 90 has got a unique twist & slide mechanism which ends up revealing the hidden keypad and it’s the first of its kind in India. Also it comes with preloaded themes which enable you to choose between multiple user interfaces. It has a wide 2.4´´ touch screen for easy usability. One can watch movies and videos on the widescreen as it offers the benefit of the real mp3 playback and recording. Special moments and memories can now be captured and cherished on Z 90’s 3 mp camera. A track of one’s daily life can be kept the directing reminders of appointments, birthdays and the latest events with notes.

Other impressive features are the mp3 playback, wireless fm radio and the expandable memory of the phone up to 4GB.  Having a stand by time of 240 hours and talk time of 2.5 hours, this touch screen handset has a phone book capacity of 1000 and SMS capacity of 1000. One can easily have different looks of screensavers.

Commenting on the newly launched model, Mr. Deepesh Gupta, MD Zen Mobile said, “Z-90 is very much in line with the new age needs and consumption patterns of today.  The touch screen phones have recently gained immense popularity in the Indian market with various studies indicating that touch phones will account for nearly 40% of the Indian market by 2012. Style is not restricted to clothes and cars, Mobiles phones too have become an extension of an individual’s personality. Keeping this need in mind we have launched a handset which is very stylish, user friendly and loaded with smart features. Z90 is the latest addition to our bouquet of multimedia and feature loaded mobile phones for the Indian consumers.”