Company Press Release:

Experience dual entertainment with LG’s Monitor TV 

Continuing the winning spree in the LCD monitors market – LG adds a new feather to the cap

 

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New Delhi, April 7, 2009: LG Electronics India Pvt. Ltd. (LGEIL), announced the launch of its first ever Monitor TV today. The innovative product is all set to provide more fun and entertainment for its consumers.

 

This new addition in the already exciting range of exclusive LCD monitors - Monitor TV, will get consumers to experience dual entertainment. This new concept promises to give TV lovers full entertainment while also keeping a track of their work.

 

By launching this unique product, LG has once again proved to be a creative thinker when it comes to offering consumers something of their choice. The Monitor TV will not only allow consumers to easily watch their favourite TV programme, catch on with the news or tune into their favourite music channel, but also play games and watch movies. So, if you get bored at your workplace you can simply amuse yourself with this amazing entertainment box.

 

 

 

Following the trend of giving a new experience to its consumers, the monitor TV is conceptualised as an LCD monitor with various AV / TV functions. The LG Monitor TV shortened as ‘MTV’ provides a compelling experience with its extensive features of built in tuners, speakers and High Definition DTV housed in a mystic design. The easy and convenient to use Monitor TV provides access to AV/TV devices such as DVD player, VCR, Video, console games, camcorder and many more.

 

Mr. R. Manikandan, Business Group Head, Digital Display & Storage, LG Electronics India Pvt. Ltd said, “As always we have tried to provide an innovative offering that would meet the need of the consumers through the Monitor TV. We are positive that it would meet the expectations’ of consumers. Also recent recognitions at the market place reflect the acceptance that our products enjoy amongst consumers and motivate us further to come up with new unique offerings.”

 

This user friendly monitor is available in sizes 18.5W for Rs 12,990 / 21.5W for Rs 16,990 / 23W for Rs Rs17, 990 / 27W.

 

The introduction of new products and availability of right model mix have positioned LG as a market leader in monitors. This is evident from the IDC Q4 ’08 report on the Indian market. As per the Report, LG has increased its market share from 25.5 % in the total monitor market in Q3, 2008 to 32.8% in Q4, 2008.The total Monitor market refers to both CRT and LCD monitor market in India

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About LG Electronics India Pvt. Ltd. 

LG Electronics India Pvt. Ltd., a wholly owned subsidiary of LG Electronics, South Korea was established in January 1997 in India. It is one of the most formidable brands in consumer electronics, home appliances, IT hardware and mobile communications space. In India for a decade, LG has earned a premium brand positioning and is the acknowledged trendsetter for the industry.

 

LGEIL has achieved a turnover of Rs 10,730 crore in 2008. LGEIL's manufacturing unit at Greater Noida is one of the most eco-friendly units among all LG manufacturing plants in the world. The second Greenfield facility is located at Ranjangaon; Pune has the capacity to manufacture GSM Phones, Colour Televisions, Air Conditioners, LCD TVs, washing machine, refrigerators and Optical Disc Drives. This is India's first mobile phone manufacturing unit and also Asia's largest Optical Disc Drive manufacturing plant.