Company Press Release:
Experience
dual entertainment with LG’s Monitor TV
Continuing
the winning spree in the LCD monitors market – LG adds a new feather to the cap
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New Delhi, April 7, 2009: LG Electronics
India Pvt. Ltd. (LGEIL), announced the launch of its first ever Monitor TV
today. The innovative product is all set to provide more fun and
entertainment for its consumers. This new addition in the already exciting
range of exclusive LCD monitors - Monitor TV, will get consumers to
experience dual entertainment. This new concept promises to give TV lovers
full entertainment while also keeping a track of their work. By launching this unique product, LG has
once again proved to be a creative thinker when it comes to offering
consumers something of their choice. The Monitor TV will not only allow
consumers to easily watch their favourite TV programme, catch on with the
news or tune into their favourite music channel, but also play games and watch
movies. So, if you get bored at your workplace you can simply amuse yourself
with this amazing entertainment box. |
Following the trend of giving a new
experience to its consumers, the monitor TV is conceptualised as an LCD monitor
with various AV / TV functions. The LG Monitor TV shortened as ‘MTV’ provides a
compelling experience with its extensive features of built in tuners, speakers
and High Definition DTV housed in a mystic design. The easy and convenient to
use Monitor TV provides access to AV/TV devices such as DVD player, VCR, Video,
console games, camcorder and many more.
Mr. R. Manikandan,
Business Group Head, Digital Display & Storage, LG Electronics India Pvt.
Ltd
said, “As always we have tried to provide an innovative offering that would
meet the need of the consumers through the Monitor TV. We are positive that it
would meet the expectations’ of consumers. Also recent recognitions at the
market place reflect the acceptance that our products enjoy amongst consumers
and motivate us further to come up with new unique offerings.”
This user friendly monitor is available in
sizes 18.5W for Rs 12,990 / 21.5W for Rs 16,990 / 23W for Rs Rs17, 990 / 27W.
The introduction of new products and
availability of right model mix have positioned LG as a market leader in
monitors. This is evident from the IDC Q4 ’08 report on the Indian market. As
per the Report, LG has increased its market share from 25.5 % in the total
monitor market in Q3, 2008 to 32.8% in Q4, 2008.The total Monitor market refers
to both CRT and LCD monitor market in India
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About LG Electronics India Pvt. Ltd.
LG
Electronics India Pvt. Ltd., a wholly owned subsidiary of LG Electronics, South
Korea was established in January 1997 in India. It is one of the most
formidable brands in consumer electronics, home appliances, IT hardware and
mobile communications space. In India for a decade, LG has earned a premium
brand positioning and is the acknowledged trendsetter for the industry.
LGEIL has achieved a turnover of Rs 10,730
crore in 2008. LGEIL's manufacturing unit at Greater Noida is one of the most
eco-friendly units among all LG manufacturing plants in the world. The second
Greenfield facility is located at Ranjangaon; Pune has the capacity to manufacture
GSM Phones, Colour Televisions, Air Conditioners, LCD TVs, washing machine,
refrigerators and Optical Disc Drives. This is India's first mobile phone
manufacturing unit and also Asia's largest Optical Disc Drive manufacturing
plant.