Company
Press Release:
SanDisk 8GB iNAND Embedded flash drive utilized by LG’s
advanced Arena Multimedia Handset
LG’s Flagship Arena
Handset Offers 8GB of Internal Storage, Using
SanDisk’s iNAND
Device for Both Storage and System Boot
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MOBILE WORLD
CONGRESS, HALL 8, Booth #8C 129, Barcelona, Spain, February 17, 2009
– SanDisk Corporation (NASDAQ: SNDK) today announced that LG Electronics’
latest fully loaded LG Arena (LG-KM900) multimedia handset will include
SanDisk’s iNAND™ 8 gigabyte1 (GB) Embedded Flash Drive
(EFD). The iNAND storage device will be utilized by the handset as both a
boot and data storage device, eliminating the need for a separate boot
device. Announced
at the 2009 Mobile World Congress exhibition, the LG Arena multimedia handset
is the company’s flagship model for the first half of 2009, featuring greatly
enhanced audio and video technologies as well as LG’s new 3D S-Class user
interface. SanDisk’s iNAND EFDs are designed specifically for advanced
multimedia handsets such as the LG Arena, providing a fast and reliable
storage solution in a small and power efficient package. In
addition to high capacity MLC NAND flash based storage, iNAND is fully
capable of storing system boot code. Using iNAND as a system boot device
means there is no need for the additional boot code storage device used in
traditional designs. This conserves precious board space, reduces handset
design complexity, lowers handset power consumption and saves the cost of an
otherwise needed separate boot device. SanDisk’s flash based EFDs have been
catering to personal storage and boot needs based on NAND MLC flash since
2003. |
“LG
is amongst the leading figures of the mobile industry, quick to embrace new
technologies ahead of the game. The advanced storage architecture of the LG
Arena handset is no exception and SanDisk is proud to be a part of this ongoing
success,” said Dan Inbar, senior vice president, OEM group, SanDisk. “SanDisk
iNAND embedded flash drives act as two devices in one, with both storage and
boot capabilities, reducing the number of storage devices required in the
handset. Optimizing storage architecture in this manner gives handset designers
like LG an edge in the highly competitive mobile landscape.”
“Fast
and reliable digital storage is essential to LG’s mobile multimedia user
experience,” said Mr. Kwak Woo Young, Executive Vice President of LG
Electronics Mobile Handset R&D Center. “Because of this, we’ve chosen
top-of-the-line SanDisk memory for our new LG Arena multimedia phone.”
SanDisk
iNAND EFDs come in a wide range of storage capacities, utilizing eSD and eMMC
standard interfaces and packages for quick integration into handset designs.
With managed physical partitions, customizable attributes and power failure
immunity, SanDisk iNAND features a highly reliable code storage and boot device
in addition to being a mass storage solution. iNAND offers design flexibility
to OEMs through its ability to scale up from 1GB to 32GB and more, in both
discrete and multi chip package configurations.
About
SanDisk
SanDisk Corporation, the inventor and world’s largest supplier of flash storage
cards, is a global leader in flash memory – from research, manufacturing and
product design to consumer branding and retail distribution. SanDisk’s product
portfolio includes flash memory cards for mobile phones, digital cameras and
camcorders; digital audio/video players; USB flash drives for consumers and the
enterprise; embedded memory for mobile devices; and solid state drives for
computers. SanDisk (www.sandisk.com/corporate)
is a Silicon Valley-based S&P 500 company, with more than half its sales
outside the United States.
1 1 gigabyte (GB) = 1
billion bytes.
SanDisk
and the SanDisk logo are trademarks of SanDisk Corporation, registered in the United
States and other countries. iNAND is a trademark of SanDisk Corporation. Other
brand names mentioned herein are for identification purposes only and may be
the trademarks of their respective holder(s).
This
press release contains certain forward-looking statements, including
expectations for new product introductions, specifications, applications,
markets, customer acceptance and customers that are based on our current
expectations and involve numerous risks and uncertainties that may cause these
forward-looking statements to be inaccurate. Risks that may cause these
forward-looking statements to be inaccurate include among others: market demand
for our products may grow more slowly than our expectations, there may be a
slower adoption rate for these products in new markets that we are targeting,
our products may not be available when we anticipate, our products may not
perform as expected, no security technology can be guaranteed to be 100%
secure, and the other risks detailed from time-to-time under the caption “Risk
Factors” and elsewhere in our Securities and Exchange Commission filings and
reports, including, but not limited to, our most recent annual report on Form
10-K and our subsequent quarterly reports on Form 10-Q. We do not intend to
update the information contained in this press release.