New Delhi, 30th August 2006 – Samsung Electronics Co., Ltd. announced its plan  to  demonstrate 4th Generation (4G) mobile technology at the annual Samsung  4G  Forum in Jeju Island, Korea for the first time in the world. Demonstration  will  take  place  at the specially designed bus in mobile circumstances  reaching  100  Mbps  data  transmission  as well as at the display  area  inside  forum  venue  to  show  speeds  of  1Gbps  of data  transmission.

The  bus  demonstration will give participants a first-hand experience of this  latest  technology. A demonstration bus will be moving at speeds of 60 km/h to show multi-cell Handover Handover: The process of transferring an  ongoing  call  or data session from one channel connected to the core network to another with  data  speed  of  100Mbps.  A live broadcast of the Forum, VOD, and  internet  access  will  be  shown  simultaneously  in a demonstration bus allowing   delegates   to  experience  the  stability  and  speed  of  4G connectivity of 100Mbps data speed.

1  Gbps  data  speed  under nomadic circumstances is 50 times faster than current  Mobile  WiMAX technology. It takes about 2.4 seconds to transfer 100  MP3  files(300MByte),  5.6  seconds to transfer 1 Movie(800MByte) at speeds  of  1Gpbs.  Samsung  will demonstrate 1Gpbs data speed at nomadic circumstances  by  showing  32HD  channel  broadcast  (20 Mpbs) download, Internet  access and video telephony all at the same time. Furthermore, a 3.5   Gbps   data   transfer   demonstration  will  be  shown  using  8X8 MIMO(Multi-Input Multi-Output) technology.

Samsung’s  4G  technology  demonstration  is  a  next generation wireless communication   service,   a  step  up  from  last  year’s  Mobile  WiMAX demonstration. Samsung has recently announced its plans to provide Mobile WiMAX systems and handsets to Sprint Nextel and lead the industry in next generation telecommunications technology. Additionally, Samsung has plans to  commercialize  Mobile  WiMAX  with  nine  major  operators  in  seven different countries such as US, Italy, Brazil.

Ki  Tae  Lee, president of Samsung's Telecommunications Network Business, says,  “We  are  proud to demonstrate 4G technology for the first time at Samsung  4G Forum. We hope to drive development and standardization of 4G mobile technology with the successful demonstration and realize our dream to  begin  the 4G era.” He adds, “We hope to work with associated parties for the successful commercialization of 4G technology.”

Samsung  hosts an annual 4G Forum to discuss about technology development and  standardization  of  future telecommunication technology. Around 175 high-profile  industry  representatives from 20 countries meet to discuss the  key technologies for 4th generation mobile communications at the 4th Annual  Samsung  4G  Forum from August 30th to September 1st covering the   “Service Requirements & Spectrum for 4G”.

ITU  defines  4G  technology  as  a  future  wireless  telecommunications technology allowing data transfer rates of 1Gbps at nomadic circumstances and 100Mbps at mobile circumstances. The spectrums for 4G technology will be  decided  at  WRC  (World Radiocommunication Conference) in October of  2007.  The  4G  mobile  communications  format  is  expected  to  become  commercially available around 2010.

With expectations under the main title ‘Service Requirements and Spectrum  for  4G’,  Samsung  truly  believes  this  will  be  another  year  of an opportunity with fruitful outcome for all the participants.

By  inviting  and  graciously requesting distinguished representatives of  different  telecommunications  sectors  to  participate  in  this  Forum, Samsung  aims  to  stimulate  interest  and promote the development of 4G  standards,  business  opportunities and research. This forum will provide  industry, academia, standardization bodies and service providers a unique opportunity  for both promoting their own visions, as well as acquiring a  balanced  view  on  4G  technology  strategies  and prospects on a global  level.

A technology-centric approach can be envisioned to investigate 4G visions  and  application  areas.  As  such,  the SAMSUNG 4G Forum will begin this exploration  based  on  air interface technology, moving on to networking and  other  aspects  as  visions become more consolidated. Ultimately all important areas of 4G are expected to be embraced by this forum.

About Samsung Electronics
Samsung  Electronics  Co.,  Ltd.  is  a  global  leader in semiconductor,   telecommunication,  digital  media  and  digital convergence technologies  with  2005  parent  company  sales  of  US$56.7 billion and net income of US$7.5  billion.  Employing  approximately  128,000  people  in  over 120 offices  in  57  countries,  the  company  consists of five main business units:  Digital Appliance Business, Digital Media Business, LCD Business, Semiconductor Business and Telecommunication Network Business. Recognized as  one  of  the  fastest growing global brands, Samsung Electronics is a leading  producer  of  digital  TVs,  memory  chips,  mobile  phones, and  TFT-LCDs. For more information, please visit www.samsung.com