RELIANCE MOBILE LAUNCHES GSM SERVICES IN MUMBAI
Reliance Communications, India's largest and
only telecom service provider to offer nationwide GSM and CDMA services, today
announced the launch of Reliance Mobile GSM Services in Mumbai. The launch of
Reliance Mobile GSM Services in Mumbai comes within days of the company
announcing the launch of its GSM Services across 11,000 towns in the country.
The company also launched a first-of-its-kind Customer Experience Programme for
customers choosing Reliance Mobile GSM Services, a unique plan which offers upto
100% savings to sub-Rs. 300 ARPU mobile customers in the city of Mumbai at a
one-time subscription charge (including GSM SIM) of Rs. 25 only.
"The Reliance Mobile GSM entails offering a
unique value proposition fine-tuned as per the needs of every segment of the 250
Million GSM customers market in the country", said Mr. Dinesh Gulati Regional
Head - West, Reliance Communications. "The Customer Experience Programme,
Reliance Mobile GSM's first offering, is in line with Reliance Communications'
Philosophy of making world-class telephony services accessible and affordable to
the masses", he added.
The plan offers Rs. 900 minutes of talktime on
local calls and SMS to any network that can be accrued by Reliance Mobile GSM
customers in daily tranches of Rs. 10 spread over 90 days. In addition,
customers choosing the C.E.P can make unlimited calls between 11pm to 6am to any
of the 7 Million Reliance Phones in Mumbai, Maharashtra and Goa - translating
into 37,800 free on-Net call minutes. Customers can also use a variety of Top-Up
cards to make calls and SMS's over and above the free talktime.
"In a short span of 11 months, Reliance Mobile
has created a GSM network in Mumbai whose coverage and capabilities are superior
to GSM networks that have been in existence for 15 years", he said . "Over 16
Million GSM customers in Mumbai can now avail of state-of-the-art, next
generation, EDGE ready Reliance Mobile GSM Network - the only network that
offers Digital Voice clarity and upto 100% cost savings for the cost-conscious
mobile user segment", he added.
The sub-Rs. 300 ARPU segment comprises of the
largest and fastest growing population of mobile customers in the country. In
the coming weeks, Reliance Mobile GSM aims at launching a number of pre-paid and
post-paid plans offering maximum value suited for various other customer
segments of the GSM market.
In what is undisputedly the fastest rollout of
a mobile network in the world, Reliance Communications has set up network to
provide high quality, Congestion-free and Zero-Call drop GSM services. To
enhance the quality of services in high population density areas of Mumbai, the
company has installed several in-building solutions. Reliance Mobile GSM
Services offering the complete suite of Voice, SMS, Value-added and GPRS
services are available across 15000 retail outlets across Mumbai along with
more than 100 plus Reliance Stores
Reliance Mobile GSM's Customer Experience
Programme - Key Features:
About Reliance Communications:
Reliance Communications Limited founded by the
late Shri. Dhirubhai H Ambani (1932-2002) is the flagship company of the
Reliance Anil Dhirubhai Ambani Group. The Reliance Anil Dhirubhai Ambani Group
currently has a net worth in excess of Rs. 63,000 crore (US$ 14 billion), cash
flows of Rs. 12,000 crore (US$ 3 billion), net profit of Rs. 8,000 crore (US$ 2
billion) and zero net debt.
Rated among "Asia's Top 5 Most Valuable
Telecom Companies", Reliance Communications is India's foremost and truly
integrated telecommunications service provider. The company, with a customer
base of over 60 million including over 1.7 million individual overseas retail
customers, ranks among the Top 10 Telecom companies in the world by number of
customers in a single country. Reliance Communications corporate clientele
includes 2,100 Indian and multinational corporations, and over 800 global,
regional and domestic carriers.
Reliance Communications has established
a pan-India, next generation, integrated (wireless and wireline), convergent
(voice, data and video) digital network that is capable of supporting
best-of-class services spanning the entire communications value chain, covering
over 20,000 towns and 450,000 villages. Reliance Communications owns and
operates the world's largest next generation IP enabled connectivity
infrastructure, comprising over 175,000 kilometers of fibre optic cable systems
in India, USA, Europe, Middle East and the Asia Pacific region.