Company Press Release:
 
Nokia Nseries brings Digital Playzone, the battle for India’s No. 1 Technoholic, to Delhi
3 days, 4 technoholics, 1 Digital Playzone - Catch the action live at Ansal Plaza
 
Mr. Alok Mehta, Manager Marketing, Multimedia, Nokia unveiling the Nokia Nseries Digital Playzone with the four ‘Technoholics’,
Tech experts Rajiv Makhni, Kushan Mitra, and model Joey Matthews

New Delhi, November 30, 2007: Delhi is all charged up for the weekend as Nokia Nseries launches Digital Playzone – the ultimate technology challenge at Ansal Plaza, New Delhi.  Four short-listed ‘Technoholics’, chosen in a month-long online hunt, will immerse themselves in the ultimate tech life for three whole days in the Digital Playzone, in full view of the public. This will include performing entertaining acts and completing a series of increasingly difficult tasks involving use of technology and multiple gadgets. The public can watch, participate, rate, interact, blog and comment on the tasks the Technoholics are to complete.

The last one standing will be crowned India’s Resident Technoholic and win a trip for two to Rio for Mardi Gras and Nokia’s new N81 multimedia entertainment device. The public stand a chance to win an N81 too! Simply participate in the Digital Playzone online and send in suggested tasks for the Technoholics. To be hosted by the country’s Tech Guru Rajiv Makhni, the Indian chapter of Nseries Digital Playzone is part of a contest being held in seven countries across the region.

Commenting on the state-of-the-art Digital Playzone, Mr. Vineet Taneja, Director-Multimedia, Nokia India, said, “Nokia believes in enabling connectivity, between people, technology and applications. So this challenge is a wonderful opportunity to showcase some of the latest consumer technology and create a fun competition that brings different communities together through participation.”

The online Nokia Nseries Digital Playzone received a huge response from all over the country with close to 1500 entries from the time it was first announced on November 1st, 2007.

About Nokia Nseries Digital Playzone
The Nokia Nseries Digital Playzone brings both the technology and entertainment aspects of the modern digital lifestyle together. Just as a playground denotes a location where enjoyable, entertaining activities take place, the Nokia Nseries Digital Playzone is the location where all technological entertainment and enjoyment converge - and where those who wish to be involved congregate.

The Challenge
4 Technoholics have been chosen by Nokia and a special panel to enter the Nokia Nseries Digital Playzone.  Through a series of tasks over 3 days, three will be eliminated and one will emerge as the champion.  “Popularity” Tasks require Technoholics to perform a range of acts, in collaboration with the audience, around imaging, music and gaming. “Elimination” Tasks (one per day), other hand, dramatize the key functionality of Nokia N81 and determine who is eliminated from the Digital Playzone, highlighting the key features of Nokia N81 - Music, Games and Movies.  For real time updates, you can watch webcast of the actual challenge on www.nokia.co.in/digitalplayzone .
 
4 Technoholics, 3 days, 1 Digital Playzone
It’s an action packed challenge
Treasure Hunt, Sliding Puzzle, Gaming, Online community, Graffiti 

Prizes: 
- Grand prize winner: Trip for two + buddy to Mardi Gras, Rio de Janeiro for a 3 day – 2 night stay + 1 N81
- Prize for 1st runner-up: Trip to Dubai festival for two for 3 day/2 night + 1 N81
- Prize for 2nd runner-up: 1 N81
- Prize for 3rd runner-up: 1N81 

About Nokia N81 and Nokia N81 8GB: Entertainment made simple
With dedicated music and gaming keys, a 3.5 mm headphone connector and 3G and WLAN connectivity, the Nokia N81 multimedia computer is a true mobile entertainment powerhouse. With a sleek, polished surface and keys that light up when you activate them, accessing content on the 3D multimedia menu is fast and intuitive. The Nokia N81 is configured to find, buy, manage and play music and games purchased from the Nokia Music Store and N-Gage games service. The Nokia N81 comes in two versions: the Nokia N81 8GB with internal 8GB flash memory, and the Nokia N81 with expandable memory.



*Nokia N81 8GB - up to 8GB internal mass memory
Nokia N81 - support for compatible microSD cards

About Nokia Nseries
Nokia Nseries is a range of high performance multimedia devices that delivers unparalleled mobile multimedia experiences by combining the latest technologies with stylish design and ease of use. With Nokia Nseries products, consumers can use a single device to enjoy entertainment, access information and to capture and share pictures and videos, on the go at any time.

About Nokia
Nokia is the world leader in mobility, driving the transformation and growth of the converging Internet and communications industries. Nokia makes a wide range of mobile devices and provides people with experiences in music, navigation, video, television, imaging, games and business mobility through these devices. Nokia also provides equipment, solutions and services for communications networks.