Company Press Release:
It’s a colorful mobile world now!
 LG CDMA launches color phone under Rs. 3000/-
 

New Delhi, April 05, 2006: Black is out. And so is white. Now you can not only see, but also hear the world in color. Just as color television heralded the demise of the black and white TV, LG CDMA has just launched a stylish color mobile handset as at an incredible price of Rs 2999/-. The LG RD 3330 comes in silver and black finish, contemporary square design and a 65000 colour display and is branded LG CDMA Rangeela. It is available with Reliance India Mobile at all the Reliance Web Worlds, Web World Expresses and Reliance outlets. 

So what if your budget is Rs 2000 to Rs 3000 for a new mobile phone? At just Rs 2999 for the handset, Reliance also has an introductory offer of Rs 1000 worth of talk time free with Rangeela for all new subscribers. Sleek, light and stylish, the LG CDMA Rangeela also offers you a 2000 number phonebook, SMS/LMS feature supporting both English & Hindi, polyphonic ringtones, rhythmic keypad light, SMS to E-mails and groups, and R-World to name a few. Truly, the LG CDMA Rangeela takes the colorful experience of mobile telephony to the masses and is an excellent choice for first timers as well as current users of mobile phones with monochrome displays intending to upgrade. 
 
 
Main features:
  • 65536 color display
  • SMS memory of upto 30 text messages each in inbox, outbox, draft and archive
  • 2000 entry dynamic phone book memory. 
  • 12 polyphonic midi sound, 19 built-in, upto 50 R-World downloadable ringtones
  • Long messaging service
  • 99 numbers speed dial, 160 event scheduler, Games
  • Stopwatch, World Clock, 3 Alarms
  • Keyguard/ Lock Mode/ Emergency Numbers
  • 1234 SMS Services
  • Airplane Mode
  • R World applications like ringtones, wallpaper etc. 

And with LG RD 3330 come some unique user friendly features as well

1. Call reject SMS:  If you are busy and receive an incoming call, while still on your call send a single touch SMS to the caller that you will call back later.

2. Multiple digit entries: Store important card numbers and account numbers in your phonebook and use a single touch to dial these long numbers (hard pause) or for shorter extension numbers simply use a time pause

LG has tied up with the India England Series and multiple satellite channels to launch an exciting 2 ad campaign which sets about the nationwide transformation of black and white to colour.

Mr TK Baek, country head LG CDMA concludes “Leading nations as well as developing nations of the world have moved into exclusively colour LCDs for their mobile phones. LG CDMA has started the journey for India with the LG CDMA Rangeela.”
 


About LG Electronics Inc.
Established in 1958 as Korea's pioneer consumer electronics company, LG Electronics is a major global force in Electronics and Information & Communications products. Over 5,000 employees working in 73 overseas subsidiaries and marketing units, around the world, strengthen LG Electronics’ core competencies in three main business companies: Digital Appliance, Digital Display and Media, Telecommunication Equipment and Handset.

LG CDMA ranks No 1 in the World in CDMA handsets and is the overall No 4 handset manufacturer in the world. It is also the No.1 CDMA handset vendor in India and the No1 in fixed wireless phones

For more information, please visit www.lge.com.