Haier, the world’s second largest home appliances brand has recently introduced the Z3000 model of mobile phone in the Indian market. Affordably priced at Rs 6,480, the Z3000 is available in attractive colours like metallic red, silver And comes bundled with a range of comprehensible features like a 65K Colour Screen, a Tri Band of 900/1800/1900, incoming Flash Light, FM Radio and GPRS. The stylishly designed handset handset has a Daily Personal Bio-Rhythm along with Incoming Colour Flashing and comes equipped with an Incoming Firewall. The Z3000 is also accompanied with accessories like an Extra Battery, Head Set and a Neck Strap along with a Desktop Charger. Haier Z3000 model is available in India through Haier’s national distributors who have set up a complete distribution network across the country. In order to provide complete satisfaction to customers, a nationwide after sales service network has already been set up, which is expanding as more service centers are being added.

The Haier group was set up in 1984 in Qingdao of China and in just two decades as per Euromonitor Statistics of 2003, Haier was ranked as the 2nd largest Home Appliances brand in the world. The group has emerged as a top multinational, manufacturing a wide range of home appliances and consumer electronics products with 22 overseas manufacturing factories all over the world spread in USA, Europe, Middle East, Africa, South Asia other than its robust presence in China. Company’s products are sold in 166 countries around the world and in 2004; the group turnover aggregated US$ 12.1 billion. The product range comprises of over 15,100 models in 96 categories.

Haier India is a 100 per cent subsidiary of the Haier Group.

The Company has recently entered into the giant Indian mobile handset market with the launch of seven (7) state-of-the-art models.

Haier has a modern manufacturing facility for both, GSM and CDMA mobile phone handsets with technology partnership with leading technology providers and has a present production capacity of 15 million handsets per year.

Continuous innovation is the soul of Haier’s corporate culture and on an average Haier develops 1.3 new products per day through its 18 Research & Development and design canters across the world, in addition. It also has 7 R&D centers employing over 600 engineers dedicated for Mobile phone business.