Company Press Release: 
 

Nokia’s Ovi Music Store makes music downloading even more fun!

Associates with Hungama to offer Ovi Music Shorties, popular songs in 90 second format

 

New Delhi, November 9, 2010:  An absolute treat for music lovers, Ovi Music Store, Nokia’s popular music service has introduced the “Ovi Music Shorties” offer in exclusive association with Hungama Digital Media Entertainment Pvt. Ltd. Ideal for music lovers and enthusiasts on the move, the exclusive offer gives music lovers an opportunity to download 500 popular songs in 90 seconds format from the Ovi Music Store.

 

Nokia’s Ovi Music Shorties are ideal for people who are constantly on the move and like to listen to new releases every day. With the new shorter format, Nokia’s Ovi Music Shorties will help consumers enjoy a greater variety of music through the quicker and easier downloads. The offer will be available for download starting this week and will feature popular songs like All izz well – 3 Idiots, Aapka Kya Hoga Janab E Ali (Dhanno) – Housefull, Jai Ho – Slumdog Millionaire, Mere Haath Mein – Fanna, Pee Loon Hoto Ki Sargam - Once Upon A Time In Mumbaai, Soni De Nakhre – Partner, Munni Badnaam Hui Darling – Dabaang. The offer will be available on all genres of music only to the Ovi Music users in India.

 

The exclusive Ovi Music Shorties offer is yet another example of Nokia’s constant innovation to anticipate and cater to changing consumer trends and preferences. 

 

Speaking about the service and offer, Mr. Jasmeet Gandhi, Head OPM and Devices, Nokia India said, “With Ovi Music Store we are offering Indian consumers the biggest legitimate digital music service in India, with over 4 million songs. A key trend we have observed is that a lot of consumers prefer to download songs of shorter duration. Nokia Ovi Music Shorties will address this need for quick and easy music downloads.”

 

“We are pleased to work with Nokia in offering a differentiated product to Ovi Music users. We are confident that Indian music lovers will relish this exclusive offer”, said Mr. Neeraj Roy, Managing Director and CEO, Hungama Digital Media Entertainment Pvt. Ltd.

 


About Ovi Music Store

Available across 38 countries, Nokia Ovi Music Store offers people the chance to enjoy legal, good quality digital music directly on their Nokia device or personal computer making it by far the most globally scaled digital music provider on the planet. The India Ovi Music Store offers music lovers access to close to 4 million legal, digital soundtracks from a range of artists, including international hits and local talent. The Indian consumers can enjoy music in two ways - Ovi Music Unlimited and the Ovi Voucher store. While Ovi Music Unlimited gives users unlimited music download for a year from the time they register, the Ovi Voucher store gives users an opportunity to download a select number of songs in MP3 format.

 

Nokia has tied up with most of the major music associations and national and international music labels to offer rich content on the Ovi Music Store. These include Universal Music Group, Sony Music Entertainment, Warner Music Group and EMI Group. The Indian partners are Indian Music Industry (IMI), a consortium of over 150 music companies, Hungama which represents major independent record labels like Yash Raj, Tseries, Big Music, Eros and many more. 

 

About Nokia

Nokia is a pioneer in mobile telecommunications and the world’s leading maker of mobile devices. Today, we are connecting people in new and different ways - fusing advanced mobile technology with personalized services to enable people to stay close to what matters to them. We also provide comprehensive digital map information through NAVTEQ; and equipment, solutions and services for communications networks through Nokia Siemens Networks.