Company Press Release:

Loop Mobile invests Rs. 200 crores in major Network Upgrade across ‘Maximum City’

Mumbai, 28th April 2009: Mumbai’s longest standing and leading mobile service provider, Loop Mobile has embarked on a major network upgrade for which the company has invested Rs. 200 crores as part of its phase I capex plans. This investment will further enhance, strengthen and expand the Loop Mobile network in Mumbai to that of a next generation, superior and a state of the art one.

As part of the expansion, Loop Mobile will add 1200 new cell sites in Mumbai making its network one of the strongest in the city. Additionally special emphasis will be laid on enhancing network strength at subscriber pain points including In-buildings, basements & flyovers.

In a first of its kind GSM deployment across any metro in India, the Next Generation Software Define Radio (SDR) multi-mode solution has already begun and is expected to be seamlessly completed by mid 2010. This SDR based Next Generation IP (NGIP) Network Upgrade is environment friendly which will considerably reduce carbon footprint, much in line with the social commitments of Loop Mobile.

Commenting on this development, Mr. Sandip Basu, CEO – Loop Mobile said, “Loop Mobile has always strived to consistently upgrade the technology and innovate so as to provide a superior network experience. Our intent is to raise the industry bar on network performance. This additional investment of Rs. 200 crore is just a reiteration of our service commitment to our rapidly growing subscriber base. We undertook a rigorous evaluation in our quest for the best technology that would enable our network to remain cutting edge & world class.”

Loop Mobile has invested over Rs. 300 crore in the last three years in strengthening its network and enhancing services in Mumbai. This Next Generation 2.1 technology upgrade will cater to all the requirements of the existing network. Subscribers will instantly benefit from enhanced network quality, crystal clear voice clarity and high speed data access.