Entertainment on the go with the LG Cookie Zip

Company Press Release:

Entertainment on the go with the LG Cookie Zip

New slim and stylish phone for CDMA open market
Experience live TV like never before with lightning fast download speed

New Delhi, July 8, 2010: While you always enjoyed big and clear picture on your TV, your wish to catch your favourite programmes while you are on move is now possible with the launch of LG 510 also popularly called as, “Cookie Zip” in the Indian market today. The phone clearly portrays the brand's technology leadership, especially with the EVDO feature giving ultimate downloading speed and Live TV for superior TV experience.

You have seen LG betting big on the GSM segment and now its time to highlight the brand's technology prowess in the CDMA open market. Amongst the vast portfolio of handsets, the all new LG Cookie Zip is an icing on the cake. Slim and stylish looks bundled with distinct features makes it an apt choice for CDMA phone lovers. So, if you are looking for a phone that suits your personality and meet all your technical needs, then the LG Cookie Zip makes a perfect call.

Mr. Sudhin Mathur, Business Group Head, Mobile Communications, LG Electronics India Pvt. Ltd. remarked, “We are an established player in the CDMA device market & in our continued effort to entrench our leadership we have introduced a variety of open market CDMA phones. Our latest introduction is built on our philosophy to offer unique & technologically superior devices to appreciate our CDMA customers and to answer to the market expectation.”

“The “Cookie Zip” promises ultimate experience for the CDMA enthusiast. As the name suggests, the phone will enable our young mobile users to have an unordinary fun experience. It delivers all the essentials in communication, multimedia and entertainment in a delightfully compact form and enables us to realize how much more out there are we could do with the faster network by EVDO; 3G like technology in CDMA.”

Key features of the LG Cookie Zip highlighted below:

Experience Lighting Fast Download with EVDO (Evolution Data Optimized), gives services like faster networking, video messaging, video streaming, caller tunes, song ID and push to talk & many more which enables you to make your own handset with Ultra high speed data communications.
7.6 CM WVGA full touch screen and intuitive flash UI gives a wonderful browsing experience
The phone not only serves your internet needs but also keeps you connected with your peers anytime, anywhere through Social Networking applications like Face book, MySpace, Twitter and Orkut. The phone also features Panchang application that helps you with information about your future.
Superior camera quality offered by the 2 MP camera lets the user capture pictures and videos with much better clarity with
Store and share the data with easy connectivity on Bluetooth 2.1, extensive memory of 72 MB (internal) and upto 4 GB expandable, eases personal information management through calendar, To do, Secret Memo and Date Finder.

The LG 510, Cookie Zip will be available in the Indian market at a price of Rs 8,299 /-.

About LG Electronics India Pvt. Ltd.

LG Electronics India Pvt. Ltd., a wholly owned subsidiary of LG Electronics, South Korea was established in January 1997 in India. It is one of the most formidable brands in consumer electronics, home appliances, IT hardware and mobile communications space. In India for a decade, LG has earned a premium brand positioning and is the acknowledged trendsetter for the industry.

LGEIL has achieved a turnover of Rs 13,089 crore in 2009. LGEIL's manufacturing unit at Greater Noida is one of the most eco-friendly units among all LG manufacturing plants in the world. The second Greenfield facility is located at Ranjangaon; Pune has the capacity to manufacture GSM Phones, Colour Televisions, Air Conditioners, LCD TVs, washing machine, refrigerators and Optical Disc Drives. This is India's first mobile phone manufacturing unit and also Asia's largest Optical Disc Drive manufacturing plant.